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COMM 250 - PR Cases and Analysis |
This course is designed to enhance public
relations knowledge public relations specialists in
workplace applications. Through the use of case
studies, students will learn to think and act like PR
communications professionals while also examining
how PR executives and practitioners deal with
day-to-day tasks. The course will prepare students
for the real world of public relations by evaluating
multiple PR strategies, tactics, and outcomes from
various disciplines and sectors. Case studies include
situations pertaining to crisis communications, media
relations both mainstream and social media, as well as
marketing, public relations and community relations.
3.000 Credit hours 3.000 Lecture hours 0.000 Lab hours 0.000 Other hours Levels: Undergraduate Schedule Types: Hybrid (Synchronous), Lecture, On-line Study (Synchronous), On-line Study (Asynchronous) Hum/Engl/Telcom Division Telecommunications Department Course Attributes: Liberal Arts Elective |
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